BA Journalism and Mass Communication

Overview

  • Level of Programme Undergraduate
  • Duration 3 years
  • Average Start Salary 3-5 lakhs per annum
  • Language English
  • Assessments Yes
Course Description

Bachelor of Arts in Journalism and Mass Communication is a three-year undergraduate program equipping students with the technical skills and social understanding to write about and convey information - to the general public - involving business, history, culture, budget issues, governmental matters, entertainment, and sports, through the means of mass communication such as TV, radio, and web-based social networks. As the field of journalism is established on truth, autonomy, and transparency, the course provides a holistic knowledge at both theoretical and practical level.

Predominant subjects included in this course are Communication Theories and Models, Public Relations, Design and Graphics, Digital Media, Reporting and Editing for Print Media, Radio Production, Data Journalism, Photo-Journalism, Event Management, and Media Law and Ethics. The program also offers choices for various elective courses like Entrepreneur Development, Business Communication, Foreign Language (French or German), Human Resource Development, Socio-cultural History of India, Organizational Behaviour, Fashion Communication, and Leadership Development and Team Building.

The curriculum may also include seminars, computer-based learning, guest lectures, workshops, Massive Open Online Courses (MOOCs), industry certification-training, and numerous individual and group project works such as live projects, incubation projects, community projects, and projects with NGOs.

Eligibility Criteria

The eligibility criteria to apply for B.A (Journalism and Mass Communication) programme are as follows -
Candidates who have completed their 10+2 schooling or equivalent, in any stream, with an aggregate of 50% marks are eligible to enroll for this program.
Institutions requiring an entrance exam for admission may take into account both the entrance exam score as well as previous academic records.
Candidates belonging to SC/ST/OBC (non-creamy layer), differently abled, and other categories shall get a relaxation of 5% of marks.

Syllabus

First Year Syllabus

Fundamentals of Communication Skills Writing for Media Theory
Fundamentals of Computers English Literature II
Reporting Practical Editing Theory
English Literature I History of Media
Reporting Theory Writing for Media Practical
Fundamentals of Journalism Introduction to Indian Constitution
Editing Practical


Second Year Syllabus

Radio Broadcasting Theory Advertising Theory
Photojournalism Theory Magazine Journalism Theory
TV Broadcasting Theory Public Relations Theory
Introduction to Cinema Internet and New Media Theory
Radio Braodcasting Practical Advertising Practical
Photojournalism - Practical Magazine Journalism - Practical
TV Broadcasting - Practical Public Relations - Practical
Internet and New Media - Practical


Third Year Syllabus

Environment and Media Information Security
Media, Society and Development Organizational Behavior and Media Organization
Media Criticism Media Law and Ethics
Basic Media Research Project